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Digital Marketing Online Course

Digital marketing is the practice of promoting products or services using digital channels and technologies. It encompasses various strategies and tactics to reach and engage with a target audience online. Digital marketing leverages the internet, mobile devices, social media platforms, search engines, email, and other digital mediums to deliver marketing messages and drive desired actions from consumers.

Duration:                                                                                   90 Hours

Lectures:                                                                                   15 (Beginner)

                                                                                                      30 (Advance)

Skill level:                                                                                  Beginner

If you’re interested in learning digital marketing, there are various courses available both online and offline that can help you acquire the necessary knowledge and skills.

Digital Marketing Course

Total Classes: 30

Class duration 2 hours

Weekly 3 days (Evening)

Course-1: Social Media Marketing – SMM (Course Module) 

Module-01: Introduction of Digital Marketing

  • Basic Digital Marketing
  • Basic Computer Skill
  • Digital Marketing Opportunity

Module-02: Content Marketing

  • Niche Research & Keyword Research
  • Image Content Marketing
  • Video Content Marketing
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-03: Facebook Marketing

  • Introduction of Facebook Marketing
  • Facebook Business Page Management
  • Facebook Business Manager
  • Facebook Ads
  • Facebook Ads Reporting
  • Facebook Commerce
  • Facebook Pixel Setup
  • Facebook Retargeting & Remarketing
  • Practical Task & Portfolio
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-04: Instagram Marketing

  • Introduction of Instagram Marketing
  • Instagram Influencer Marketing
  • Instagram Organic Promotion & Ads
  • Practical Task & Portfolio
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-05: YouTube Marketing

  • Introduction of YouTube Marketing
  • YouTube Channel Create & Customization
  • YouTube Channel Evalution
  • YouTube Video Evalution
  • Youtube SEO
  • YouTube Video Promotion & Ads
  • Practical Task & Portfolio
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-06: LinkedIn Marketing

  • Important of LinkedIn Company Page
  • Create a LinkedIn Company Page
  • Complete LinkedIn Company Page Optimization
  • LinkedIn Page Maintenance
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-07: Pinterest Marketing

  • Introduction of Pinterest Marketing
  • Pinterest Influencer Marketing
  • Pinterest Business Profile Create & Optimization
  • Pinterest Organic Promotion
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-08: Twitter Marketing

  • Introduction of Twitter Marketing
  • Twitter Business Profile Create & Optimization
  • Twitter Organic Promotion
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-09: Email Marketing

  • Email Lead Generation
  • Bulk Email Send
  • Email Template Design
  • Email Signature Design
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-10: Earning Opportunity

  • Fiverr
  • Upwork

Course-2: Search Engine Optimization – SEO (Course Module)

Module-01: Introduction of Search Engine Optimization

  • Basic Search Engine Optimization
  • Basic Computer Skill
  • Search Engine Optimization Opportunity

Module-02: Fundamentals of SEO

  • Search Engine Terms
  • SEO Factor
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-03: Keyword Research

  • Niche Research
  • Keyword Research
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-04: SEO Content Writing

  • Find Topic & Understanding Article
  • Article Writing
  • Article Optimization
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-05: WordPress Website Create

  • Domain & Hosting
  • Fundamentals of WordPress
  • Theme & Plugin Setup
  • Page & Post Create
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-06: On-Page SEO

  • Article Optimization
  • Image Optimization
  • Yoast SEO/Rank Math
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-07: Off-Page SEO (15 types of Backlinks)

  • Profile Submission Backlink
  • Directory Submission Backlink
  • Contextual Backlink
  • Guest Posting Backlink
  • Edu/Govt Backlink
  • Image Submission Backlink
  • Article Submission Backlink
  • Docs & Slide Submission Backlink
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-08: Amazon Affiliate Marketing

  • What is Amazon Affiliate Marketing?
  • Why Amazon Affiliate?
  • How it works?
  • Amazon Affiliate Marketing Career
  • Amazon Affiliate Marketing Policy
  • Amazon Affiliate Marketing Commission
  • Types of Amazon Affiliate Marketing Process
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-09: Technical SEO

  • Competitor Analysis
  • Google 200 SEO Factor
  • Established Authority
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-10:  Google Analytics

  • Overview
  • Site Setup
  • Audience Overview
  • Acquisition of Google Search Console
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-10:  Niche Selection

  • What is niche?
  • Introducing about Amazon niche site
  • How to make Amazon niche website
  • Niche research
  • Product research
  • Niche selection
  • Niche Finalize
  • Niche selection terms and condition
  • How to choose perfect niche
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-10:  Tips & Tricks

  • How to remain active at Marketplace.

 

 

Digital Marketing Course

Total Classes: 30

Class duration 2 hours

Weekly 3 days (Evening)

Course-1: Social Media Marketing – SMM (Course Module) 

Module-01: Introduction of Digital Marketing

  • Basic Digital Marketing
  • Basic Computer Skill
  • Digital Marketing Opportunity

Module-02: Content Marketing

  • Niche Research & Keyword Research
  • Image Content Marketing
  • Video Content Marketing
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-03: Facebook Marketing

  • Introduction of Facebook Marketing
  • Facebook Business Page Management
  • Facebook Business Manager
  • Facebook Ads
  • Facebook Ads Reporting
  • Facebook Commerce
  • Facebook Pixel Setup
  • Facebook Retargeting & Remarketing
  • Practical Task & Portfolio
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-04: Instagram Marketing

  • Introduction of Instagram Marketing
  • Instagram Influencer Marketing
  • Instagram Organic Promotion & Ads
  • Practical Task & Portfolio
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-05: YouTube Marketing

  • Introduction of YouTube Marketing
  • YouTube Channel Create & Customization
  • YouTube Channel Evalution
  • YouTube Video Evalution
  • Youtube SEO
  • YouTube Video Promotion & Ads
  • Practical Task & Portfolio
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-06: LinkedIn Marketing

  • Important of LinkedIn Company Page
  • Create a LinkedIn Company Page
  • Complete LinkedIn Company Page Optimization
  • LinkedIn Page Maintenance
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-07: Pinterest Marketing

  • Introduction of Pinterest Marketing
  • Pinterest Influencer Marketing
  • Pinterest Business Profile Create & Optimization
  • Pinterest Organic Promotion
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-08: Twitter Marketing

  • Introduction of Twitter Marketing
  • Twitter Business Profile Create & Optimization
  • Twitter Organic Promotion
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-09: Email Marketing

  • Email Lead Generation
  • Bulk Email Send
  • Email Template Design
  • Email Signature Design
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

Module-10: Earning Opportunity

  • Fiverr
  • Upwork

Course-2: Search Engine Optimization – SEO (Course Module)

Module-01: Introduction of Search Engine Optimization

  • Basic Search Engine Optimization
  • Basic Computer Skill
  • Search Engine Optimization Opportunity

Module-02: Fundamentals of SEO

  • Search Engine Terms
  • SEO Factor
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-03: Keyword Research

  • Niche Research
  • Keyword Research
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-04: SEO Content Writing

  • Find Topic & Understanding Article
  • Article Writing
  • Article Optimization
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-05: WordPress Website Create

  • Domain & Hosting
  • Fundamentals of WordPress
  • Theme & Plugin Setup
  • Page & Post Create
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-06: On-Page SEO

  • Article Optimization
  • Image Optimization
  • Yoast SEO/Rank Math
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-07: Off-Page SEO (15 types of Backlinks)

  • Profile Submission Backlink
  • Directory Submission Backlink
  • Contextual Backlink
  • Guest Posting Backlink
  • Edu/Govt Backlink
  • Image Submission Backlink
  • Article Submission Backlink
  • Docs & Slide Submission Backlink
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-08: Amazon Affiliate Marketing

  • What is Amazon Affiliate Marketing?
  • Why Amazon Affiliate?
  • How it works?
  • Amazon Affiliate Marketing Career
  • Amazon Affiliate Marketing Policy
  • Amazon Affiliate Marketing Commission
  • Types of Amazon Affiliate Marketing Process
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-09: Technical SEO

  • Competitor Analysis
  • Google 200 SEO Factor
  • Established Authority
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-10:  Google Analytics

  • Overview
  • Site Setup
  • Audience Overview
  • Acquisition of Google Search Console
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-10:  Niche Selection

  • What is niche?
  • Introducing about Amazon niche site
  • How to make Amazon niche website
  • Niche research
  • Product research
  • Niche selection
  • Niche Finalize
  • Niche selection terms and condition
  • How to choose perfect niche
  • Practical and Project Assignments for Marketplace (Fiverr & Upwork).

 

Module-10:  Tips & Tricks

  • How to remain active at Marketplace.

 

 

Course Description:

The Comprehensive Digital Marketing Course is a comprehensive program designed to provide participants with a deep understanding of digital marketing strategies and techniques. The course covers a wide range of topics, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, web analytics, and more. It is suitable for beginners as well as professionals looking to enhance their digital marketing skills.

Course Objectives:

  • Understand the fundamentals of digital marketing and its importance in today’s business landscape.
  • Gain knowledge of various digital marketing channels and their specific applications.
  • Learn how to develop effective digital marketing strategies to meet business goals.
  • Master the tools and techniques used in search engine optimization (SEO) to improve website visibility and organic traffic.
  • Explore pay-per-click (PPC) advertising platforms like Google Ads and learn how to create and optimize campaigns.
  • Understand social media marketing strategies and tactics to engage with target audiences on platforms such as Facebook, Instagram, Twitter, and LinkedIn.
  • Learn content marketing techniques to create valuable and engaging content that attracts and retains customers.
  • Discover email marketing best practices for building and nurturing customer relationships.
  • Gain insights into web analytics tools and how to analyze data to measure the success of digital marketing campaigns.
  • Understand the importance of mobile marketing and how to optimize campaigns for mobile devices.
  • Explore emerging trends in digital marketing, such as influencer marketing, voice search, and artificial intelligence.

Course Delivery:

The course is delivered through a combination of lectures, hands-on exercises, case studies, and interactive discussions. Participants will have access to online resources, tools, and templates to support their learning. Industry experts and experienced digital marketers will conduct the sessions, providing practical insights and real-world examples.

Certification:

Upon successful completion of the course and assessments, participants will receive a certificate of completion, demonstrating their proficiency in digital marketing.

Prerequisites:

No prior experience or technical knowledge is required. Basic computer skills, internet usage, and familiarity with social media platforms are beneficial.

Whether you are a business owner, marketing professional, or aspiring digital marketer, this comprehensive course will equip you with the knowledge and skills needed to thrive in the dynamic field of digital marketing.

Course Description:

The Comprehensive Digital Marketing Course is a comprehensive program designed to provide participants with a deep understanding of digital marketing strategies and techniques. The course covers a wide range of topics, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, web analytics, and more. It is suitable for beginners as well as professionals looking to enhance their digital marketing skills.

Course Objectives:

  • Understand the fundamentals of digital marketing and its importance in today’s business landscape.
  • Gain knowledge of various digital marketing channels and their specific applications.
  • Learn how to develop effective digital marketing strategies to meet business goals.
  • Master the tools and techniques used in search engine optimization (SEO) to improve website visibility and organic traffic.
  • Explore pay-per-click (PPC) advertising platforms like Google Ads and learn how to create and optimize campaigns.
  • Understand social media marketing strategies and tactics to engage with target audiences on platforms such as Facebook, Instagram, Twitter, and LinkedIn.
  • Learn content marketing techniques to create valuable and engaging content that attracts and retains customers.
  • Discover email marketing best practices for building and nurturing customer relationships.
  • Gain insights into web analytics tools and how to analyze data to measure the success of digital marketing campaigns.
  • Understand the importance of mobile marketing and how to optimize campaigns for mobile devices.
  • Explore emerging trends in digital marketing, such as influencer marketing, voice search, and artificial intelligence.

Course Delivery:

The course is delivered through a combination of lectures, hands-on exercises, case studies, and interactive discussions. Participants will have access to online resources, tools, and templates to support their learning. Industry experts and experienced digital marketers will conduct the sessions, providing practical insights and real-world examples.

Certification:

Upon successful completion of the course and assessments, participants will receive a certificate of completion, demonstrating their proficiency in digital marketing.

Prerequisites:

No prior experience or technical knowledge is required. Basic computer skills, internet usage, and familiarity with social media platforms are beneficial.

Whether you are a business owner, marketing professional, or aspiring digital marketer, this comprehensive course will equip you with the knowledge and skills needed to thrive in the dynamic field of digital marketing.

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